Learn how to write a powerful Outgo experience that will grab visitors' attention. Outgo experiences are recognized in Quebec for a multitude of reasons. Their “ no expiration date ” nature, their “ redeemable at any time ” status and their “ unrestricted ” promise make them very attractive gift packages for customers.
For yourself and as a gift, Outgo experience packages impress customers. Very popular with couples, young families and businesses, Outgo experiences are the new way to entertain locally.
Tip #1: Create an original and exclusive experience that will stand out from the competition
Outgo offers hundreds of exclusive experiences in Quebec. On the website, you will find a wide variety of gastronomic experiences, discovery activities, relaxing treatments and nature getaways. Each experience is as exceptional as it is memorable. Outgo customers have the opportunity to live an experience they would never have had access to.
In order to improve the performance of your experiences, it is necessary that you develop ideas for exclusive packages! Outgo exclusivity is like a VIP gift that only Outgo customers will receive. This can be the addition of a guided tour, a private host or facilitator, the creation of an exclusive itinerary, the addition of additional time at no charge, the beverage service (coffee, espresso, glass of sparkling wine, bottles of wine, etc.), privileged access to limited equipment or the offer of a product to bring home. This is just a brief list of possibilities available to your business. Be creative and create a memorable experience for your Outgo customers!
Tip #2: Opt for attractive, professional-quality visuals
Human beings remember more easily what they see than what they read. With hundreds of experiences on the site, it becomes very advantageous to present attractive visuals that will take the consumer on a journey. The visuals of your experiences should make the customer want to be there. Opt for images in bright colors that represent what customers will experience once they arrive. Don’t hesitate to send us several images! Customers love being able to browse photo galleries and visualize the experience they want to have.
Tip #3: Indicate an evocative and catchy title
On average, Outgo users scroll through more than 125 experiences each time they visit. With a wide variety of activities, stays and treatments, it's important that Outgo guests can quickly understand what your experience offers. Evasive titles make the online shopping experience more complex and less pleasant for customers. Outgo customers should be able to tell what your experience offers by the title. This is why our marketing team makes sure to support you throughout the creation of your first experience. This way, we can help you create a powerful experience that is more likely to stand out on our online store.
Tip #4: Come up with an experience description that will capture attention
The description of your experience is a text of approximately 150 words which informs the customer of the progress of the activity, treatment or stay in question. This section should answer questions like: How will customers be greeted? What will be the different phases of the experience? Where will they be located? Will they be alone or accompanied? What will be the atmosphere in which the experience will take place? The idea is to describe what customers will experience.
Use your writing skills or opt for our writing service and create an experience description that will be both informative and engaging!
Tip #5: Share your experience on your different media
Increase the visibility of your experience by sharing it regularly in your newsletter, on your website and on your social networks. In addition to contributing to search engine optimization (SEO) , sharing your experience will allow you to introduce your current customers and subscribers to your brand new exclusive package. It's a great way to give them additional attention and improve traffic to your experience page!
With more than 79% of Quebec adults intending to purchase more on the web from local businesses ( The Canadian Press , 2020), Outgo offers a lower-cost connected solution for Quebec businesses . Outgo positions itself as an exclusive online store that allows local businesses to reach a connected customer base looking for memorable experiences to share.
Do like hundreds of local SMEs and offer a unique experience to our customers thirsty for adventure. For more details, click here .